Motorvision
TV, part of Motorvision Group, will launch in Malaysia, Mongolia and Sri Lanka
beginning September.

The pay TV
platforms that will launch Motorvision TV include: Asia Broadcasting Network –
Malaysia, Sky C&C – Mongolia and Sky – Sri Lanka.

“In
Asia there are over 450 million pay TV subscription homes and more than half of
the pay TV subscribers worldwide live in Asia. With pay TV growing strongly in
Asia, it is important for Motorvision TV to be present in this dynamic region
and through our partnership with MCA the fact that we are able to start
broadcasting in three territories is absolutely sensational,” says
Motorvision TV MD Raimund Köhler.

MCA, which
is Asia”s leading distributor of independent pay TV channels, represents
Motorvision TV besides Bloomberg Television, ITV Granada, KidsCo, NDTV 24, NDTV
Profit, NDTV Good Times and NDTV India among others. The Singapore-based
company also owns and operates the channels Havoc 247 and Outdoor Channel Asia.

“Each of these deals underscore the value in a
multi channel universe of a clear and differentiated programming proposition
like Motorvision TV as well as the popularity of the car and motoring genre.
It”s been a few short months since we launched Motorvision TV in Asia and we
are seeing a roll-out of launches that have exceeded even our most bullish
expectations,” says Multi Channels Asia (MCA) MD Gregg Creevey.